Daily Hive Account Creation: 100K Marketing Campaign vs. Splinterlands SPS airdrop 🤩

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(Edited)

Die Account-Statistik stammt von @penguinpablo, ich denke das braucht man nicht mehr weiter kommentieren.

Will die Marketing-Campaign nicht schlechtreden, Marketing ist extrem wichtig, aber es bewahrheitet sich wieder einmal, dass Facebook und Twitter-Werbung nicht so viel bringen wie erhofft.

Trotzdem war es einen Versuch wert meiner Meinung nach, vielleicht schaffen wir auch noch einen Marketing/Influencer-Erfolg ans Land zu ziehen.

Hive erlebt gerade dank Splinterlands einen CryptoKitties-Moment.

Was sagt ihr dazu? Ist unglaublich :)

hive-daily-hive-account-creation-210915.jpg

Source: https://peakd.com/hive-133987/@penguinpablo/daily-hive-stats-report-wednesday-september-15-2021

English

The account statistics come from @penguinpablo, I think the graph speaks for itself.

I don't want to badmouth the marketing campaign, marketing is extremely important, but it proves once again that Facebook and Twitter ads are not as worthwhile as hoped.

Still, it was worth a try in my opinion. Maybe we'll still pull off a marketing/influencer success as well.

Thanks to Splinterlands, Hive is having its CryptoKitties moment right now.

What do you guys say? It's amazing :)

Live your Secrets and Hive Prosper 🍯

xx Viki @vikisecrets



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16 comments
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Ich bin mal gespannt, wie viele dieser neuen Splinterlands-Spieler auch noch zu aktiven Lesern und Schreibern auf der Hive-Blockchain werden. 😄

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In meiner Gilde werden die neuen Spieler motiviert, etwas zu schreiben, und einige tun das auch. SPT zählen für den Airdrop, das hilft natürlich ;)

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🙋🏼‍♂️ Ich bin einer dieser Neuen, die über Splinterlands zu Hive gekommen sind. Wurde durch einen Twitter Kontakt (@hatoto) aufmerksam.
🙌🏻 Und nach zwei Wochen muss ich sagen es gefällt mir! Bin jetzt auch mit meinem Podcast „Börsen Gelaber“ hier und finde die Community wirklich gut. Fuchse mich grad in die ganzen Blockchain Dinge ein (Keys, Coins, Token, Upvotes etc.), ganz neue Welt. Cool bisher!
Thomas

ENGLISCH

🙋🏼‍♂️ I am one of these Newbies that are coming to Hive via Splinterlands. Heard of the whole Hive thing from one of my Twitter Contacts (@hatoto).
🙌🏻 So far I like it very much here so I also came over with my Podcast Account „Börsen Gelaber“, a finance podcast about investing and the stock market. Currently I am learning my way through all this Hive Blockchain stuff like keys, coins, token, upvoting etc. Really cool but kind of a new world.
Thomas

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(Edited)

That is true. The ads focusing on getting sign ups just dont work well which is why i dumped them. Ive touched on why that is multiple times.

  1. No one cares about blogging
  2. Hive has a horrible user experience.

You pulled the chart from Penguinpablo and that chart is Splinterlands creating accounts for their game.
Now take a look at daily accounts transacting for the same time.

Splinterlands hasnt affected all other dapps in the slightest. Now remind yourself on the talks a few weeks ago:

"Promote that you can earn money here from posting!"

No one cares about blogging and its stupidly hard to manage your account for any average user. The focus moving forward will be on the token and trading pairs on the Brave ads landing page.

Looking at the clicks on various options on the Link tree I made, the most clicks would get "Download mobile app" while "Blog to earn, and other variations like "Post to Earn", "blogging" wouldnt get 1/10th of that.

Either 99% of other dapps move away from long form content, frontends allow for custodial services and rewards are moved to the second layer or adoption will happen never. All you can do is hope for Splinterlands not to leave Hive and grow infinitely.
This will be the Splinterlands chain.

And to be fair This is a 100k campaign and Splinterlands is airdropping a billion USD worth of SPS. Along with that Splinterlands had millions upon million of dollars to work with and a dozen people. Here, its just me.

And the pinpoint of 100k is intended to claim that 100k was spent at that point in time. That is a lie.

  1. Theres a huge chunk of the budget remaining still
  2. Because i made favorable trades for Hive only 60k HBD has been payed out.
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Wonder how many of those Splinterlands accounts are actual players who may contribute to Hive instead of beeing bots.
I have the strong feeling that, especially in the lower leagues, there are more bots than humans playing the game :-/

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That's also my impression, but at least there is also a human behind a bot I guess, but would be interesting to know how many bots onboarded in comparison to humans.

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Werbung auf afacebook bringt nur Facebook was, sonst nichts. Da kann man schon lieber tausend Plakate für eine Woche in ganz Deutschland verteilt buchen und hat mehr davon.

Oder das Geld dann in Entwicklung von sowas wie Splinterlands stecken. Bin ja kein Gamer aber mich hat das Spiel auch gepackt.

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Der Knaller 👍👍👍
Die können gerne noch mehr Airdrops in den nächsten Jahren vergeben 😁
Grüße aus Leipzig

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Its really nice to see the growth and support

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I have something in mind, will try my best and always remember that it is very hard to dock on to the established unless you are forced through the environment to dive into hive. Nobody will want to take the risk once being sucked by Zuckerberg over and over again. Will the others really suck me off better? 🤔

Posted using Dapplr

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Ja echt heftig. Wenn die Hälfte nur im sozialen Netzwerk ab und an mitmachen würde das wäre schon gut.

LG Michael

!invest_vote

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